Today is the day. ASHA is officially live on both the Apple App Store and Google Play. After months of building, testing and refining, the fitness tracking app we wanted to use ourselves is now available for anyone in Australia and around the world to download.
What ASHA is
ASHA is a strength tracking app with a built-in leaderboard, a friends feed and full GPS tracking for cardio. It's designed for people who take training seriously — gym-goers, lifters, runners, cyclists, swimmers, and the Australian fitness community first.
You can log every strength session with custom templates, supersets and rest timers. Your personal records are detected automatically the moment you hit them. Every lift is ranked against every other user — globally, by country, by state, and even by suburb. You can add friends, see their workouts, and cheer on their PRs.
About Lash Development Co
Lash Development Co is the studio behind ASHA. It is an Australian software studio, founded in 2026, building tools for people who train. We are independent, bootstrapped, and Australian-owned — no investors, no overseas shareholders, no surprise fee changes coming down the pipeline. We answer to our users, not to a board.
That's not marketing — it's the operational model. Every dollar a customer pays in subscription goes back into the product. Every feature decision is made by someone who lifts. Every pricing decision is made in AUD because that's the currency our users actually pay in.
One developer, one product, one mission: build the best strength tracking and fitness app for the Australian market — and then prove it can stand up to anyone, anywhere.
What's in v1.0.2
The launch build of ASHA includes:
- Strength tracking with custom workout templates, supersets, and a smart rest timer.
- Automatic personal record detection — across 1-rep, 3-rep and 5-rep maxes for every exercise.
- Global, country, state and suburb leaderboards — see exactly where you rank, right down to your suburb.
- GPS-tracked running, cycling, swimming and walking — live pace, distance, route map.
- Friends and feed — workouts, PRs and challenges from people you actually know.
- Goals system — set strength, cardio and body composition goals with progress tracking.
- Training calendar — schedule workouts days or weeks ahead.
- PT Portal for personal trainers — client management, workout assignment, compliance tracking, in-app messaging.
- HYROX race mode — a beta race simulator with station-by-station tracking, currently being expanded.
Pricing
ASHA is priced in Australian dollars. Three subscription plans, every plan includes a 7-day free trial:
- Weekly: $2.99 AUD / week
- Monthly: $7.99 AUD / month
- Yearly: $49.99 AUD / year — works out to roughly $4.17 a month and is the best value
Personal trainers have a separate billing tier on top of a regular user subscription, with plans for 10, 30, or 50+ clients.
Where to download
ASHA is available now on the Apple App Store (iPhone and iPad) and the Google Play Store (Android). It is approved, live, and downloadable. The first paying Android users are already on the platform.
What comes next
v1.0.3 is already in planning. The roadmap focus over the next few releases is Apple Watch integration, deeper one-rep-max projection, expanded HYROX race modes, and improvements to the PT portal based on early trainer feedback. We'll write about each major release here on this blog.
For now though — we're live. Thank you to everyone who has helped get this off the ground. Now we go to work.